Portfolio

Icebergh

Icebergh is a customer feedback platform built with artificial intelligence. Targeting businesses in the retail, hospitality, transportation, and event industries, Icebergh needed a site that would appeal to a professional audience. Icebergh's site was launched in early 2017 and has gone through several design iterations and function additions. The site features a clean, modern design. It's been customized from the Squarespace template with CSS adjustments and HTML code injections.

In addition to the Squarespace web design, I've created a brand guide, designed company collateral documents, analyze analytics, and help manage social media and PPC campaigns.

Disclosure: I am the Founder of Icebergh. I work alongside the Icebergh team in designing and managing all digital services.

Pollock Cohen LLP

Pollock Cohen LLP is a New York City law firm specializing in topics such as commercial disputes, class action cases, and whistle-blower claims. Pollock Cohen envisioned a website displaying their experience and thought-leadership with article authorship. After a failed engagement with another freelancer, Pollock Cohen engaged to get the site corrected and published. The new site features strong graphics, user-friendly navigation, and a custom Media page displaying articles authored by the partners.

We used Alex after an earlier experience with another freelancer. It was night and day. Alex listened, was responsive, and wonderfully creative. I would work with him again in a nano-second. Superb!
— Steven Cohen

JA3 Cigars

Jasmin Pannu

Jordan Alexander III Premium Cigar Company is a boutique cigar brand, manufacturing cigars in the Dominican Republic and selling to retailers across the United States. The JA3 Cigars website needed to be a place for both retailers and consumers to find information and locate nearby authorized lounges. 

The site was designed to have dramatic, eye-catching imagery and to be fully optimized for mobile devices. The site was initially launched in 2013 and relaunched in 2015 with a new design, media hub, and blog.

Disclosure: I am a cofounder of JA3 Cigars.

Jasmin Pannu is an artist specializing in animal prints and tattoo drawings. She desired a dynamic, professional website to advertise her services and to provide an eCommerce environment for prints. Working closely with Jasmin and design concepts, I developed the Squarespace site featuring the desired form and function.

The new site features a video banner intro, fully functional eCommerce, and a user-friendly design.

Alex is an exceptional designer, I’m incredible happy with his work on my website. He was responsive, quick, maintained fantastic communication and took his time to provide explanations.

I would highly recommend Alex to anyone in the market looking for a skilled, creative and highly cooperative web designer.
— Jasmin Pannu

The Neck Hammock

Neck Hammock is a pain relief product that's gained publicity through a successful Kickstarter campaign. When the Neck Hammock team approached me, they had a functional website that needed design modifications and insights. Working closely with their existing design and branding, I implemented new banners, images, and text to push higher conversations on the site. 

The design modifications were well received, leading to better web performance. 

Alex crushed it! Looks great.
— Steven Sudell

Altaris Cloud

Altaris Cloud is a team of experts focused on Microsoft Services Provider License Agreements (SPLA). They needed a Squarespace website designed to attract new customers. Working from initial design ideas, I designed and developed a site including graphic design and CSS modifications. The new site includes interactive features, such as hover-over tiles and flip-cards. 

I continue to provide Altaris Cloud with web support and design services as needed. Recently, I've helped them publish an interactive careers page with accordian-style job listings. 

Alex was extremely helpful in revamping our website, optimizing our messaging, etc. He was a Squarepace expert. Everything we asked for he delivered on. He was super responsive and made some great suggestions and insights....didn’t just wait to be told what to do. Definitely would re-hire for other specialized work.
— Adam Longacre

Graphic Design